UX Writing Weekly #95

PLUS: The real meaning of β€˜kind regards’ -
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Here’s what’s inside issue #95 (September 1st, 2020)

  • Keeping copy consistent at scale 📖
  • Machine translation at Netflix 🤖
  • UX internship in the age of COVID 👩‍💻
  • The fine art of passive-aggressive emails 📬
📖 When it was just two besties launching a startup from Grandma’s basement, keeping the copy consistent was easy. But what happens when things start to scale?

UX Writing Academy graduate Happy Fiala demonstrates the importance of having a content style guide at a growing startup. Keep your copy consistent across the product with:

UX Content Guides: Clear Guides, Full Hearts, Can’t Lose

🔍 Here’s another insightful article from a UX Writing Academy alumna. In this quick read, Anita Vichare shares three valuable tips to keep in mind when conducting UX content testing.

3 Insights on UX Content Testing
🤖 Find out how Netflix is making strides in machine translation in order to tackle the high demand for localization. Relevant for anyone out there who may need to localize content now or in the near future.

How Netflix Researchers Simplify Subtitles for Translation

βœ”οΈ Have a look at this excellent copy from Wealthfront, who put a fresh new spin on a boring old error message. Great stuff! See the discussion here.

🎨 We’ve got something a bit different for you this weekβ€”the story of a UX internship at Google in the era of COVID-19. Fozia Akter shares her experience:

My Google UX internship experience with COVID-19

😮 Emails seem to have a peculiar approach to language usage. Unravel the mysteries of modern emailese with Passive-Aggressive Email Phrases, Translated.

Thanks to whoever posted this in our Facebook group (can't find the thread now 😬).
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