📝 Content style guides have always
been a bit scary to me, and I thought that only the biggest brands needed one. But after participating in last week's webinar with Clara from Atlassian, we built our own style guide for UX Writing Hub emails. So now, all of our team members can write consistent emails.
The guidelines include the structure of the headline, rules for sending, email body structure, design, and more. Clara's methods helped us scale our content operations and showed me that content style guides aren't that scary after all!
Thanks again Clara. Now, let's dive