Broadcast writing is short, concise, and even sweet like UX Writing. There’s only 15–30 seconds on average to write a script, so there’s no room for fluff. Every. Word. Counts. Just like UI screens.
Any designer worth their salt knows that you can’t create a good product without a fantastic
Hans Van Dam is co-founder of Robocopy and the Conversational Academy. He develops curriculum for the Conversational Academy, lectures at multiple universities, and speaks often at conferences around the world.
Angela Kilduff and Victoria Stanell are the UX writer and economic infrastructure designer at Stripe. Both have a background in art and now work as part of the UX writing and content strategy team for Stripe.
Nowadays, product teams all over the world are discovering the need for writers to improve the user experience. However, UX writers are not the only language-oriented professionals in tech. Localization experts have been around for a long time to translate copy and make it accessible for other markets. Learn more here about why I’m convinced that they have an ideal skill set and background to transition into UX writing.
See the latest microcopy examples posted by community members — the good, the bad, and the funny.
Kate Garner is an English teacher turned full-time UX writer at Coursera, a platform for online courses.
As a startup grows, it gets increasingly difficult to oversee every individual piece of copy. Before chaos descends, learn how a style guide can help to manage content across all products and platforms.
Content testing can be a powerful way to improve user experience. Here are three tips to keep in mind before, during and after testing the microcopy in your product or on your website.