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Microcopy in a nutshell: Past, present and future

Without microcopy, users would get lost in any digital interface. Often described as small words with a lot of power, it can have a huge effect on both user experience and conversions. In this blog post, we’ll explain what microcopy is and where the term came from. You’ll also get plenty of great (and a few not so great) examples and tips on how to improve your microcopy writing skills.

The future of copywriting

Interview with Neil Patel New York Times bestselling author, top influencer on the web, and digital marketing legend.

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8 Tips to Ace UX Writing Interview Questions

The interview: always desired, often dreaded. Whether you’re new to content and UX or you’re a vet trying to land that dream gig, interviews can be anxiety-inducing and stressful experiences. Sometimes they’re almost enjoyable, but those times are few and far in between. Here’s some advice on how to navigate common UX writing interview questions with your nerves intact.